Projects
Johnson & Johnson’s Clean & Clear National Music Campaign
For Clean and Clear’s re-launch of its Morning Burst teen/ young adult focused skincare line, RMG spent many weeks searching throughout North America for the ideal young female singer songwriter to write and perform a brand new theme song for… Read More
Clairol Herbel Essences
Partnering with Westfield Malls, we built a 12-market summer music and lifestyle mall tour called “Summer Blast” sponsored by Clairol Herbal Essences. Local market radio stations co-presented the outdoor event in every city which featured 3 emerging pop/dance artists from Sony Music Entertainment. In addition, a… Read More
General Motors/Chevrolet National “Cobalt” Brand Launch
The Chevy Cobalt was one of the most successful American new model car launches in many years. The prime target demo for the Cobalt is young adult drivers (18-24) and so RMG designed and executed a major promotion and… Read More
